Asda Colleague Portal

I joined Asda in 2021 as the UX Designer Manager, responsible for the transformation of the Colleague Portal. Due to Asda’s separation from Walmart systems, there was a huge opportunity to evolve the colleague experience. The portal itself connects 150,000+ Asda colleagues with vital content and empowers them to work to their full potential.

  • To lead the UX transformation of the portal along with 15,000 items of content.

  • Getting the entire colleague population to adapt to such a huge change; both to the new digital experience and the new ways of working.

  • Discovering all of the different Asda personas and finding the best ways to improve all the physical and digital touchpoints within the Asda lifecycle.

  • Regular stakeholder engagement sessions to seek validation of our working assumptions, and pushing the envelope with frequent innovations.

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NOTE - This product is still in production

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Product Design

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